Beauty, Pop Culture, Connection
I’m a multidisciplinary creative rooted in storytelling, beauty, and digital culture. With a passion for makeup, pop culture, and human connection, I create work that feels both striking and resonant.
Based in Los Angeles, I’ve led social strategy and content production for a luxury beauty brand—managing TikTok, Pinterest, YouTube, and X while filming, editing, and shaping ideas across platforms. I thrive at the intersection of artistry and strategy, transforming raw moments into compelling narratives.
My journey began on the retail floor at Sephora, where I connected directly with beauty lovers and learned what inspires, excites, and empowers them. That foundation continues to guide me: creating content that not only performs, but connects.
For me, content is more than deliverables—it’s expression, identity, and community